Rickabaugh Graphics Renews Partnership with NJCAA

Charlotte, NC – The National Junior College Athletic Association (NJCAA) has announced a renewal of the partnership with Rickabaugh Graphics. The partnership designates Rickabaugh Graphics as the NJCAA's Official Logo Design and Branding Partner in which Rickabaugh Graphics will continue creating championship logos and other marks for the association.

"Everyone at Rickabaugh Graphics feels extremely honored to continue our partnership with the NJCAA," said Eric Rickabaugh, Owner and Creative Director of Rickabaugh Graphics. "The NJCAA has always provided amazing guidance within every aspect of two-year collegiate athletics. We are quite proud to be a part of the expertise that they are offering. Brand image is critical for collegiate athletic programs everywhere, and the benefits that can be realized from an excellent brand are invaluable. Among other things, a well-crafted image can boost recruiting, galvanize school spirit, spike fan pride, and significantly uplift retail sales. We will continue to work closely with the NJCAA to greatly elevate the brands for all of its interested member institutions, all NJCAA sponsored events and for the NJCAA itself."

Since 2019, the NJCAA has collaborated with Rickabaugh Graphics on numerous branding endeavors, including championship, sport, and region logos along with individual projects such as the NJCAA Foundation Golf Classic, the NJCAA Alumni Association, and annual NJCAA Convention marks.

"The NJCAA is excited to continue our partnership with Rickabaugh Graphics," said Dr. Christopher Parker, NJCAA President and CEO. "Through the renewal, our branding will remain consistent and visually appealing for all fans and member institutions."

About Rickabaugh Graphics

Since 1986, Rickabaugh Graphics has been creating successful and innovative brands for numerous companies and celebrities including Hasbro Toys, Coca-Cola, Toyota, MGM, Clorox, The Limited, Hallmark, Billie Jean King, Mike Tyson and Jungle Jack Hanna. Additionally, the firm has developed pro sports branding concepts for clients such as the NFL, the NBA, the NHL, the LPGA and Minor League Baseball.

Over nearly the last four decades the company has been applying their extensive branding expertise to the collegiate market. During this time, they have become a respected authority in collegiate branding. They have worked hard to build memorable brands for their clients, and these brands pay constant dividends in recruiting success, school spirit, stakeholder pride and licensing income. Their collegiate clients have included well over 500 schools across the country such as the University of Iowa, The Ohio State University, the University of Central Florida, the University of Texas, Indiana University, Marquette University, Seton Hall University, North Carolina State University, Baylor University and many others.

The company's tremendous success in managing challenging branding processes has resulted in the studio handling the most difficult of projects. This has included building new brand images for schools with previous controversial or insensitive nicknames, crafting brand images for startup athletic programs, and the design of unifying brands for new institutions created from collegiate consolidations. The studio's creations have been presented at The Smithsonian Institute and have been the subject of feature articles in numerous major design publications and web sites including HOW, Step, Adobe.com, Logo Lounge and Publish. The company has also been recognized in the United States and internationally by many design annuals including Graphis (Switzerland), Print Logo & Symbols, Great Sporting Graphics, New American Logo, CreateIT (United Kingdom) and Logo World (Japan).

About NJCAA

Since 1938, the NJCAA has served as the premier governing body for two-year collegiate athletics, providing student-athletes with opportunities to prepare, compete, succeed, and achieve in both their academic and athletic disciplines. The NJCAA is the second-largest national intercollegiate athletic organization in the United States, with over 500 member schools and 3,400 teams competing in 28 different sports. Each year, the NJCAA sponsors 57 national championships and invitationals.  

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