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NJCAA and PSB Live Agree to Three-Year Broadcasting Partnership
 October 6, 2010

FOR IMMEDIATE RELEASE: Oct. 7, 2010
Contact: Mark Krug, NJCAA Director of Media Relations & 
Assistant Executive Director
p: 719-590-9788
f: 719-590-7324
e: mkrug@njcaa.org
w: www.njcaa.org

NJCAA and PSB Live Agree to Three-Year Broadcasting Partnership

PSB Live to Broadcast NJCAA Championship Events on NJCAA TV through 2013

COLORADO SPRINGS, Colo. (Oct. 7, 2010) - The National Junior College Athletic Association (NJCAA) is pleased to announce that it has agreed in principal to a three-year contract with Panhandle Sports Broadcasting (PSB Live) to broadcast its national championship events. 

Last year, the two entities launched NJCAA TV on the organization's website www.njcaa.org and delivered live coverage of six selected NJCAA championships. To date viewership numbers from last season's Division I Volleyball Championship, Football Championship, Men's & Women's Division I Basketball Championship, Division Baseball World Series and Division I Softball Championship has reached over 320,000.

"This is an exciting time in the NJCAA," commented Executive Director Mary Ellen Leicht. "The NJCAA is dedicated to the promotion of the two-year college student-athlete and creating exceptional opportunities for young people to succeed. What better way to do that than by creating a platform for our student-athletes to compete in front of a world-wide audience? We look forward to this partnership with PSB Live and the exposure it will create for our student-athletes, member colleges and host cities of our championship events." 

A minimum of six national championship events will be broadcasted on NJCAA TV and PSB Live (www.psblive.com) beginning with the 2010-2011 academic year through the 2012-13 season with the possibility of additional coverage to be implemented at a later date.

Scheduled to be video streamed live on NJCAA TV and PSB Live this season are the following events:

- 2010 NJCAA Division I Volleyball Championship (Nov. 18-20) from West Plains, Mo.
- A NJCAA Football Bowl Game (to be selected after Nov. 17, 2010)
- 2011 NJCAA Wrestling Championships (Feb. 24-26) from Spokane, Wash. 
- 2011 NJCAA Division I Men's Basketball Championship (March 15-19) from Hutchinson, Kan.
- 2011 NJCAA Division I Women's Basketball Championship (March 15-19) from Salina, Kan.
- 2011 NJCAA Division I Softball Championship (May 19-21) from St. George, Utah
- 2011 NJCAA Division I Baseball JUCO World Series (May 28-June 4) from Grand Junction, Colo.

"Panhandle Sports Broadcasting is very excited about the opportunity to provide coverage for NJCAA championship events," said PSB Live President and CEO Bill Brownell. "I believe there is not a better story than the two-year college student-athlete trying to make it to the next level and we are excited to showcase the tremendous competition, sportsmanship and passion of the NJCAA."

In addition to live coverage, each of the above scheduled events as well as broadcasts from the 2009-10 season will be available to view via video archive on the NJCAA TV webpage at www.njcaa.org/tv and on www.psblive.com.

DVD copies of all broadcasts will also be available for purchase through Panhandle Sports Broadcasting.  

To learn more about NJCAA TV or to inquire about possible advertising opportunities please contact NJCAA Executive Director Mary Ellen Leicht or NJCAA Assistant Executive Director Mark Krug at 719.590.9788.

NOTE: All live and archived broadcasts on NJCAA TV are the exclusive property of the National Junior College Athletic Association. Any rebroadcast, retransmission, or other use of NJCAA TV broadcasts without the express written consent of the National Junior College Athletic Association, is prohibited.
 


ABOUT PANHANDLE SPROTS BROADCASTING
Panhandle Sports Broadcasting (PSB Live) is a regional sports internet broadcasting company based in Pensacola, Fla., that provides coverage of college, high school and youth sports through internet streaming in audio and video media. For more visit www.psblive.com

ABOUT the NJCAA
The National Junior College Athletic Association (NJCAA) is the governing body of two-year college athletics, offering endless athletic and academic opportunities to college students. It is the second largest national intercollegiate athletic organization in the United States with over 500 member schools in 43 states. Each year over 50,000 student-athletes compete in one of 28 different sports and the organization sponsors 48 national championship events and nine football bowl games each year. For more visit www.njcaa.org.

#### - MK

 





























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